The Challenge

IIC was going through a huge rebranding; print and digital. Their committee was made up of 12 people and needed a team capable of working within the group, as well as to lead and navigate the design process.

The Solution

We were hired to design and create their digital design presents. I led strategic digital experience design and managed teams for web, mobile, and social media platforms, experiential, and branding. I developed design process expertise.

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